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Press Release

LifePics, Inc Launches New Online Imaging Portal

 

Photofinishers Can Now Receive Orders Directly From LifePics Branded Portal

 

Boulder, CO., January 5, 2004

LifePics, Inc., the leading provider of business-to- business Internet digital photography solutions, today announced the LifePics branded online imaging portal. The portal can be accessed at www.lifepics.com.

Through the LifePics portal, consumers can upload their digital photos into Internet albums for long-term storage. They can view their photos online, edit, share digital albums and order photos directly from the portal for pick-up at their local retail photofinisher. With close to one thousand member locations under contract, consumers can now choose to print from the nations largest network of photofinishers offering the world's finest one-hour internet-based digital print fulfillment service.

LifePics has historically offered only 100% turnkey private branded online imaging websites allowing photofinishers to compete with other online imaging portals. These private branded network members are automatically listed in the LifePics geographic dealer locator at no additional charge thus driving even more traffic to their online storefronts. Photofinishers that do not want to invest in their own brand, yet want to maximize on the digital revolution, can now do so by simply signing up to the LifePics branded portal to quickly and efficiently receive orders online.

"We have our infrastructure and our technology in place to seamlessly provide the most powerful and efficient online imaging service to any and all of our partners, regardless of whether or not they choose to have a private branded site," said Vahe Christianian, president of LifePics. "By offering the alternative LifePics branded retail lab solution we anticipate dramatic growth in the LifePics network of photofinishers, targeting 1500 locations by end of first quarter 2004."

Photofinishers interested in seeing either the private branded or portal solution should contact LifePics at info@lifepics.com.

About LifePics

Founded in 2000, LifePics is the leading provider of business-to- business Internet digital photography solutions. LifePics offers photo-finishing retailers, photographic equipment manufacturers and photography professionals, full service, private branded, digital imaging e-commerce solutions based upon the company's proprietary architecture. LifePics unique technology allows for online image storage, retrieval and fulfillment. Headquartered in Boulder, Colorado, LifePics, Inc is a privately held Delaware corporation. For more information, visit LifePics at www.lifepics.com.

LifePics is a trademark of LifePics, Inc.