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LifePics Launches Online Photo Service for Roberts Imaging


Boulder, CO, September 1st, 2010


LifePics and Roberts Imaging today announced a new online photo service for Roberts Imaging customers. The new service, provided by LifePics, allows Roberts Imaging customers to order prints and photo products online and pick up the orders at a Roberts Imaging location later that day, or have the orders shipped to a home or office. Customers can also sync photos from their hard drive to their online account for free online storage and back up, share photos via email or social networking sites like Facebook, and create thousands of fun and creative photo products, such as photo books, photo calendars, and photo greeting cards.

"Our new online photo service from LifePics is a significant upgrade from our previous service," said Randy Cox, Senior Lab Manager at Roberts Imaging. "LifePics truly understands and caters to the needs of today's photo consumer. People no longer use online photo services just to share photos via email; they also want to order photos from their hard drives, mobile phones, software apps, and Facebook accounts. They want to back up all their photos safely online, and use their photos on the next generation of creative products like photo books, cards, calendars, and posters. LifePics understands how the modern photo consumer thinks and has created a top-notch service that addresses consumers' needs in an easy-to-use online interface."

Consumers who wish to use the new Roberts Imaging online photo service simply need to visit the site and create a free account, which only takes a few seconds. Consumers can then upload and create photo products and gifts. Roberts Imaging has stores in Indianapolis, Indiana and Carmel, Indiana.

"Roberts Imaging is an exciting partnership for us," said Vahe Christianian, Vice President of Sales and Business Development at LifePics. "Their superior service and competitive prices have kept customers in the greater Indianapolis area coming back for decades, and we are proud to continue that tradition by providing a best-in-class online photo service for today's modern photo consumer. We look forward to helping Roberts Imaging increase their photo order volume as we head into the holidays."

Order Photos Online Through Roberts Imaging

About LifePics

LifePics is the market leader in turning images into transactions by connecting billions of consumers' digital images to more fulfillment options than any other service on the Internet. Using LifePics' technology, photofinishers and professional photographers are able to accept online photo orders from consumers, and route orders to any fulfillment lab. LifePics drives orders to retailers and professional photographers through a variety of partners and sources, and gives consumers an enjoyable, easy-to-use ordering interface. In addition, LifePics is the most open solution on the web; the service integrates with almost every photo printer and photo lab, and connects to specialized wholesalers to complement in-house offerings. LifePics works as your partner by providing services and industry expertise that go above and beyond what any other online imaging company offers.

LifePics drives more orders through more sources than any other online photo service. In 2010, LifePics launched its OPEN program, allowing third party app developers and affiliate web sites to link into the LifePics Retail Network, sending users, images, and orders to LifePics retailers from all over the Internet. LifePics also provides customers with a fun, user-friendly online experience to drive orders. Consumers can order thousands of products, including prints, photo books, personalized greeting cards, photo calendars, enlargements, gifts like photo mugs and mouse pads, and much more, all through a retail-branded, customizable web site.

The LifePics technology platform is an open solution that connects to virtually every printer, lab, and internal system, allowing retailers to customize their online order workflow into the format that works best for each retailer. Orders can be sent directly to stores for 1-hour service, or routed to major wholesalers, gift providers, photo book manufacturers, and an assortment of other service providers. The technology revolves around LifePics' custom client-based software tool, LabCenter, which operates at retail stores and offers superior integration between retail online ordering sites and photofinishing labs of all sizes and quantities.

As your partner, LifePics provide a new revenue stream in the fastest growing segment of the photo industry -- online-to-retail -- and offering expert services that no other solution provides: Live Help, 364 days a year; free, unlimited photo storage for consumers; custom email marketing campaigns; a commission-based revenue structure; and much more.

LifePics' customers include some of the industry's best brands in each of the following categories: mass merchants, large photo retail chains, food and drug chains, local camera shops, and independent photofinishers. The LifePics service is available at more than 10,000 retail stores across North America, Australia, and Africa.

For more information, visit LifePics at www.LifePics.com.

About Roberts Imaging


Roberts Imaging has been committed to serving our customers' needs since 1957. Roberts offers its customers an extensive inventory of photographic equipment, as well as full service in-house and online photo imaging services. Our staff of imaging experts can provide you with fast, superb, competitive priced imaging services. Call or stop by either of our two retail locations. You may also visit us on the web at www.robertsimaging.com.