MotoPhoto, the industry's dominant photo and imaging franchise, announced today
a joint venture with LifePics, the leading provider of business-to-business online
digital photography solutions and EZ Prints, a leading provider of private-label
digital image fulfillment solutions.
These strategic partnerships will allow the MotoPhoto franchise system to capitalize
on a private label online digital imaging solution as they launch MOTOePicsSM
and MOTOgiftsSM powered by LifePics and supported by EZ Prints.
The MOTOePics and MOTOgifts solution will allow MotoPhoto customers
to upload their digital photos into Internet albums for long-term storage while
at the same time providing them with many choices of prints and unique photo gifts.
They will be able to view their photos online, edit, share digital albums, order
photos and photo gifts online for home delivery or pickup at any MotoPhoto location
using the MotoPhoto website. (www.motophoto.com)
"Our goal is to provide a comprehensive system-wide online imaging experience
to our customers. We are very excited to deploy MOTOePics and MOTOgifts,
a combination we consider to be the most powerful online imaging solution in the
industry," said Harry Loyle, President and CEO of MOTO Franchise Corporation,
the franchiser.
"We feel confident that by selecting the LifePics private branded online imaging solutions, MotoPhoto franchisees will set new standards in customer satisfaction and retention in the photofinishing industry," said Vahe Christianian, President and CEO of LifePics, Inc.
James Bardin, President and CEO of EZ Prints added, "EZ Prints' private-label fulfillment solutions and enabling infrastructure will surely open up new opportunities for sales and revenue growth to the MotoPhoto system as well as new, unique and exciting ways for customers to share their digital memories via MOTOePics and MOTOgifts."The mission of LifePics is to become the leading provider of Internet digital photography infrastructure, e-commerce technology and intellectual property based on the company's proprietary LifePics architecture for online image storage, retrieval and fulfillment to retail partners in the imaging field. The company's business areas include integrated digital photography and web based applications and e-commerce software, as well as licensing of the LifePics architecture to its network of dealers. Headquartered in Boulder, Colorado, LifePics is a privately held Delaware corporation. LifePics was founded in April 2000 by leading imaging industry visionaries. For additional information regarding LifePics, please visit our web site at www.LifePics.com.
MotoPhoto is an upscale specialty retailer in the photo developing and portrait business. MotoPhoto stores feature on-site processing, portrait studios, select merchandise, and offer state-of-the-art digital technology, including digital printing and writing images to CDs. MotoPhoto is North America's largest franchise system of one-hour photo processing with over 250 locations in the U.S. and Canada. For more information on MotoPhoto, visit www.motophoto.com.
